How It Works
Whether you're contemplating the launch of a new online store or looking to improve the efficiency or functionality of an existing program, SureSource offers the infrastructure and proficiency that you need to maximize your success. Our years of knowledge and expertise are leveraged throughout the initial store-build process to design a custom shopping experience specific to your brand and products. Our online merchandising experts will evaluate your product line and utilize advanced web functionality like guided search, algorithmic cross sells, graphical parts identification tools, and interactive exploded diagrams to present your products professionally and intuitively. And once your store is launched, consistent analysis and optimization enabled through extensive web analytics and monitored user testing will continue to drive conversion higher. In addition, your products will be promoted by the nation's foremost experts in internet retailing, who will drive acquisition of new customers through paid and organic search engine inclusion, as well as through other online advertising programs like triggered email promotions. You maintain ownership and control of the list of customers who have purchased through your store, and sales data from these programs is available to you 24/7 through our browser-based extranet.
A Mutually Beneficial Business Model Unlike other ecommerce providers, SureSource can design, operate, and promote your parts and accessories store using a traditional retail buy/sell model, where we take title to your inventory and stock as a traditional retailer would - funding the business and profiting only from the retail margin that we earn as we sell your products. You can also consign your products to SureSource, and our compensation can be set as a predetermined percentage of sales. Both models hinge on prominent linking from your web site into your official parts store, allow us to set up and maintain the business with no startup costs or ongoing fees, and ensure that our interests in growing sales are aligned.
Logistics Tailored to Your Needs SureSource can provide a complete, turnkey solution where we design and develop a custom online store, take title to your goods and stock them in our distribution center, pick, pack and ship orders, field customer service inquiries, manage forecasting and inventory control, and handle all returns and exchanges as well as sales tax administration. We can also work with you to tailor a custom program where we apply key components of our offering to match your needs and augment your current resources.
Our solutions can encompass sales of your parts and accessories lines as well as your core and licensed products. We can facilitate transactions at differentiated price points to your dealers, distributors, end users, and consumers - and we accept credit cards and checks as well as open account orders.
For more information please call (203) 922-7630